MAX: MediaAlpha, Inc. Stock

SIC 7389 – Business Services, Not Elsewhere Classified

Valuation
Market Cap ($M) 859.31
Enterprise Value ($M) 946.60
Book Value ($M) -89.40
Book Value / Share -1.73
Price / Book -9.61
NCAV ($M) -166.80
NCAV / Share -3.23
Price / NCAV -5.15

Profitability (mra)
Return on Invested Capital (ROIC) -0.37
Return on Assets (ROA) -0.20
Return on Equity (ROE) n/a

Liquidity (mrq)
Quick Ratio 0.99
Current Ratio 0.99

Balance Sheet (mrq) ($M)
Current Assets 75.63
Assets 153.02
Liabilities 242.43
Debt n/a
Equity n/a

Income Statement (mra) ($M)
Revenue 388.15
Operating Income -39.92
Net Income -40.42

Cash Flow Statement (mra) ($M)
Cash From Operations 20.23
Cash from Investing -0.07
Cash from Financing -17.43

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File Date Form Activist 13D/G Investors Ownership
(%)
Change
(%)
05-09 13D/A White Mountains Insurance Group Ltd 32.90 -21.88
02-14 13G/A Broad Bay Capital Management, LP 4.90 -7.81
02-13 13G/A Vanguard Group Inc 3.92 -18.01
02-13 13G/A Kayne Anderson Rudnick Investment Management Llc 11.68 -10.97

Top 13F Investors Shares
(1000)
Change
(%)
Value
($1000)
Change
(%)

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Date Insider Trades Code Shares Value

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File Date Form SEC Filings
2024-05-02 10-Q UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q
2024-02-22 10-K UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-K
2023-11-02 10-Q UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q
2023-08-03 10-Q UNITED STATES SECURITIES AND EXCHANGE COMMISSION Washington, D.C. 20549 FORM 10-Q

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Short Volume
Market Date Short Volume Total Volume Short Volume Ratio
2024-06-17 82,546 356,403 23.16
2024-06-14 159,049 707,230 22.49
2024-06-13 97,832 566,705 17.26
2024-06-12 76,988 407,618 18.89

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