Consumer

The Exquisite Art Of Marketing To Pauperized Consumers

People in the upper income categories, those who don’t have to worry about the price of toilet paper, have seen their incomes rise over the years. The rest are in a downward spiral: median household income, adjusted for inflation, has dropped 7.8% since 2000. The lower end got hit the hardest. For these folks, tissue makers have a special strategy: desheeting.

Lobbying And GMO Giant Monsanto Buckles In Europe

The “March Against Monsanto” in 52 countries, an unapproved strain of its genetically modified wheat growing on its own in Oregon, cancelled wheat export orders…. A rough week for Monsanto. Now it threw in the towel in Europe where its deep pockets and mastery of lobbying had failed: “It’s counterproductive to fight against windmills,” it explained.

US Housing Bubble II: Euphoria And Other Shenanigans

The good old days are back. Those days when money grew on trees: home prices jumped 10.9% year over year, based on data through March 2013. The usual suspects: Phoenix soared 22.5%, San Francisco 22.2%, Las Vegas 20.6%. You can’t lose money in real estate. I’m already hearing it again.

Class-Action Lawsuits Come to France

In theory, a class-action lawsuit allows the little guy to stand up to a big corporation and seek redress. Alone, the little guy wouldn’t have the means. Justice comes down to money, and class-action lawsuits add leverage. In theory. It’s a world-famous American product, infested with flaws. And it’s about to be imported by … France!

Confident In The Security Of Skype And Other Encrypted Services?

Internet companies know practically everything about their users. And servers never forget. Advertisers, ID thieves, insurance companies, and others are trying to get this data. But “law enforcement” around the world can simply bully its way to it. Now Microsoft confessed: even your data and conversations on its encrypted services that you thought were secure aren’t because, upon request, it gives the crypto keys to governments around the world.

At The Confluence of Free Money, Pent-Up Demand, And Reality

New vehicle sales have staged a phenomenal recovery from the financial crisis, when buyers went on strike. Sales below the replacement rate create a vacuum that wants to be filled. Pent-up demand. When it kicked in, sales jumped by over 10% annually. Exuberance took over the bludgeoned industry. But late February, something happened to that vacuum.

Self-Medicating With Watered-Down Bourbon: An Insidious Inflation

We’ve had an endless series of products whose ingredients have been cheapened in order to maintain the price. Consumers won’t be able to taste the difference, the theory goes. So, as the horse-meat lasagna scandal in Europe is spiraling beautifully out of control, we’re now getting hit where it hurts: Maker’s Mark is watering down its bourbon.

The New Reality Of ‘Economic Recovery’ For American Workers

Despite optimism-mongering in the media, in certain quarters of Washington, and elsewhere, we’ve had indication after indication in the economic data that American workers have not benefited from whatever lousy progress has been made in nudging up GDP. But now we know from the horse’s mouth: they’re mired in a tough new reality that is getting worse.

College Graduates Are The New Debt Slaves

Contributed by Chriss Street. With the average cost of attending college in America at $120,000, a family of four should expect their children’s college to cost more than a home. Yet, optimism about the value of education provided justification for students to borrow $42 billion from the US this year. And many of them will end up as student-loan debt slaves. 

Paradigm Shift For The Healthcare Expense Monster

A sadly familiar theme in the US—the growing ranks of the working poor—was fleshed out today. But the report did something else: it added graphic details to the conundrum of US healthcare spending: while it ballooned to $2.7 trillion, 17.9% of GDP, or $8,680 per capita, households have lowered their share. So have businesses. What gives?